
In-House Work
PwC Events
Services: Creative direction, event experience design and strategy, collateral design and motion design
Collaborators: Kelly Conley (Creative Director), Kim Liu (Senior Designer), Ben Wexlar (Senior Designer), Jason Holmes (Motion Designer), Ed Trenn (Writer), Amos Klausner (Writer), Shawn Henry (Photographer)
Events serve as pivotal touchpoints for the PwC brand, both internally and externally. Catering to the branding requirements of event planners nationwide, my team was instrumental in crafting and delivering branded environments, online tools, digital and print collateral, signage, merchandise, accessories, and various materials for numerous signature PwC events.
Among the noteworthy examples is the Diversity Leadership Forum, marked by a groundbreaking multimedia experience held at the Newseum in Washington D.C. The second instance is the New York Stock Exchange CEO Roundtable, distinguished by two expansive multi-screen walls featuring dynamic motion graphics that welcomed attendees. Both instances underscore my capacity to champion innovation within what was traditionally perceived as a conservative corporate environment.
The third example highlights the Asia-Pacific Economic Cooperation (APEC) Summit, a premier gathering for policymakers, business leaders, and innovative thinkers. In this endeavor, I led the team in establishing an on-site "PwC Knowledge Café," featuring data-driven branded walls, videos, and interactive content seamlessly integrated throughout the space.
Diversity Leadership Forum












New York Stock Exchange CEO Roundtable












Asia-Pacific Economic Cooperation (APEC) Summit











